ABOUT
In this episode of Red, White and Green, hosts Ted Jenkin and Southside Steve Rickman explore why the most successful icons in history—from The Beatles to modern-day billionaires—operate on a different set of rules. We break down the “Beatles Principle,” a masterclass in simplicity and repetition that redefined the music industry and can do the same for your marketing. We also pivot to the modern era to discuss a growing rift in the workforce: why your younger employees value time and recognition over the traditional cash bonus, and how “EBITDA Dads” are navigating these shifting cultural waters.
In The Green Room segment of the show, Ted Jenkin and Southside Steve Rickman sit down with the “Unofficial Mayor of Alpharetta,” Steve Beecham. Steve provides a raw, unfiltered look at the game of capitalism. He details his journey from a $5 million real estate fortune to a total financial wipeout, eventually rebuilding his empire through the “Santa Claus” method of marketing. This segment is a deep dive into the power of reciprocity, understanding the “Two-Tax System” of ordinary income vs. capital gains, and the specific section of the tax code (Section 1202) that allows business owners to exit with
zero tax.
TAKEAWAYS
• EBITDA is crucial for understanding business finances.
• Younger generations prefer time off over bonuses.
• The Dow Jones is not a reliable indicator of the economy.
• Billionaires often pay lower taxes due to capital gains.
• Understanding tax brackets is essential for financial literacy.
• Marketing is key to business success.
• Giving value to others can lead to business growth.
• Adversity can lead to unexpected opportunities.
• Saving small amounts can lead to significant savings over time.
• Valentine’s Day spending can be managed creatively.
Episode timeline
- 00:00 Introduction to Red, White and Green
- 00:00 News You Can Use: Financial Headlines
- 00:00 Workplace Trends: Bonuses vs. Time Off
- 00:00 Understanding the Dow Jones
- 00:00 Workplace Trends: Bonuses vs. Time Off
- 00:00 The Green Room with Steve Beecham: Success Stories
- 00:00 Money Hacks: Saving Strategies
- 00:00 Valentine's Day Money Tips
Contact
- SHOWS EVERY THURSDAY
MEDIA REQUESTS
ALL OTHER INQUIRIES
© Red, White and Green. All Rights Reserved.